Brand Manager
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience
- Location Lagos
- Job Field Media / Advertising / Branding 
Code: BRM/2025/04A
Responsibilities
- Define and communicate the brand’s mission, vision, values and positioning.
- Analyze consumer behavior, market trends and competitors to identify opportunities for the brand.
- Develop and implement strategies to strengthen the brand and align it with the company’s goals.
- Develop comprehensive marketing campaigns to increase brand awareness and drive customer engagement.
- Work with creative teams to design advertising, promotional materials and other marketing content.
- Ensure consistency in tone, style and message across all communication channels (digital, print, and social media).
- Collaborate with product teams to introduce new products or services that align with the brand identity.
- Oversee the design of product packaging to reflect the brand’s image.
- Track metrics like brand awareness, perception and loyalty to assess brand performance.
- Work with sales, marketing, design, and other teams to align brand strategy across departments.
Educational Qualification and Requirements
- Minimum of Bachelor’s Degree in Marketing, Advertising, Public Relations or related disciplines. Professional qualification would be an added advantage.
- Proven experience in same or related position.
- Ability to develop long-term brand strategies.
- Proficiency in Digital Marketing and social media platforms.
- Ability to craft compelling brand messages and present ideas effectively.
- Proficiency in analyzing data and using insights to inform decisions.
- Ability to think outside the box and come up with innovative brand campaigns.
- Ability to lead cross-functional teams and external agencies.
Benefits
- Competitive and performance related
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Method of Application
Code: BDM/2025/01A
Job Summary
- We are seeking a Business Development Manager to join our innovative team.
- A passionate and results-driven professional who can drive growth, sales, and forge strong client relationships.
- If you are eager to make a mark in the branding industry and thrive in a collaborative environment, this opportunity is for you.
Essential Duties and Responsibilities
- Attract new clients by innovating and overseeing the sales and marketing process for the business.
- Work with the CEO to identify and research opportunities in new and existing markets.
- Prepare and develop pitches and presentations for potential new clients.
- Combine efforts and foster a collaborative environment within the business as a whole.
- Communicate with clients to understand their needs and offer tailored solutions.
- Create positive, long-lasting relationships with current and prospective clients.
- Develop and present proposals customized for each client’s specific business needs.
- Build rapport with key decision-makers.
- Translate proposals into ready-to-sign contracts.
- Own the sales life cycle from prospecting to implementation.
- Manage virtual and in-person sales meetings.
- Ensure excellent customer service through regular client follow-up.
- Any other duties as instructed by the Managing Director
Education and Requirements
- Bachelor’s degree in Business Administration, Marketing or a related field.
- Minimum of 5 years of experience in business development, sales or related role.
- Proven track record of meeting or exceeding sales targets.
- Experience in the branding or promotional products industry is a plus.
- Strong analytical and problem-solving skills.
- Ability to travel as needed for client meetings and networking events.
- A proactive and adaptable approach to changing market conditions.
Skills Required:
- Excellent communication skills.
- Strong marketing and project management skills.
- Business intelligence that will drive revenue growth.
- Ability to work collaboratively and independently.
- Proficiency in CRM software and Microsoft Office Suite.
Compensation and Benefits
This is a full-time role with competitive salary.
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