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Marketer

  • Job Type Full Time
  • Qualification BA/BSc/HND
  • Experience 3 – 10 years
  • Location Lagos
  • Job Field Sales / Marketing / Retail / Business Development&nbsp

Job Summary

  • A Marketer is responsible for prospecting, marketing, business development and income generation in line with the key performance indicators.
  • The Marketer is the interface between the Bank and the customer and nurtures mutually beneficial relationships between both parties.

Duties and Responsibilities

  • Achieve growth within the key performance indicators: liability and risk asset generation, account opening, income generation, and e-banking product offerings.
  • Evaluate the creditworthiness of customers by processing loan applications and documentation.
  • Monitors active loans and enforces collection and recoveries.
  • Ensures the achievement of all budget parameters.
  • Develop referral networks and cross-sell products and services.
  • Ensures a high level of customer satisfaction through excellent customer engagement and service delivery.
  • Actively seek out new sales opportunities through cold calling, networking, and referrals.
  • Expedites the resolution of complaints to maximize satisfaction and boost the customer service experience.
  • Achieve a healthy portfolio and deposit mix.
  • Executes marketing strategies and develops marketing campaigns.
  • Ensures compliance with all internal policies and regulatory guidelines.
  • Monitors competition by gathering current marketplace information on pricing, products, etc.
  • Recommends changes in products, services, and policies by evaluating results and competitive developments.
  • Identify potential loan markets and develop preferred networks.
  • Perform any other duties as may be assigned by Management.

Qualifications

  • HND / B.Sc. in Social Science or any other related course
  • Evidence of completion or exemption from NYSC.

Experience:

  • 3 – 10 years of work experience
  • Previous experience in a marketing role at a Microfinance Bank or Financial Organization is an advantage.

Skills:

  • Demonstrated ability to communicate, present, and influence credibly and effectively at all societal levels.
  • Proven ability to drive the sales process.
  • Strong business sense and industry expertise.
  • Basic understanding of sales principles and customer service practices.
  • Friendly, helpful, confident, and engaging personality.
  • Excellent communication and interpersonal skills.
  • Ability to work in a goal-oriented environment.
  • Ability to work in a team
  • Strong planning, organizational, and time management abilities
  • Proficient in the use of MS Office suite.

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Method of Application

Job Summary

  • The Team Lead, E-Business is responsible for the alignment of e-business strategies with the short- and long-term goals of the Bank.
  • The job holder ensures the development and growth of e-products and services in order to achieve the digital transformation vision of the bank.

Duties and Responsibilities

  • Increase the profitability of e-business by achieving e-business budget
  • Manage and oversee project implementation within budget and set time frames
  • Develop operating manuals and procedures for e-products operations
  • Develop strategies to increase the bank’s market share by growing the number of active users of e-business solutions.
  • Manage each channel as a business, focusing on service delivery income streams and costs Manages all self-service channels, including websites, applications, software, etc.
  • Develop and oversee the electronic promotions, advertisements, and campaigns of the bank
  • Enhance and upgrade existing e-products and services
  • Supervise the card and mobile money operations of the bank
  • Ensure customers’ disputes or claims regarding e-channel transactions are resolved within TATs
  • Ensure reconciliation of ledgers and settlement of transactions
  • Ensures fees due to the bank are received from third parties as and when due
  • Provides user support for the core banking and alternative banking channels
  • Administration and support of e-business solutions
  • Develop and implement self-service products to expand customer base across a wide geographical reach
  • Implement security measures to protect systems and infrastructure
  • Organize and schedule upgrades and maintenance
  • Set up user accounts, permissions and passwords
  • Responsible for establishing, monitoring and managing service level agreements with service providers
  • Manage relationships with third-party service providers
  • Report all suspicious or fraudulent activities to Compliance.
  • Flexibility to carry out any other task as requested by Management

Qualifications

  • HND / B.Sc in IT or Computer Science
  • IT professional certification or qualification (CCNA, CISA e.t.c) isan added advantage
  • Evidence of completion or exemption from NYSC
  • Evidence of completion of the Microfinance Certification Program

Experience:

  • A minimum of five (5) years’ experience in IT or e-commerce in a bank

Skills:

  • Channel Management
  • E-Banking Business Savvy
  • Business Acumen
  • Product Development
  • Ability to multi task and meet tight deadlines
  • Excellent verbal and written communication skills, including ability to effectively communicate with internal and external customers
  • Strong strategy and implementation skills
  • Proficient in the use of MS Office Suite.

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