Growth & Sales Lead
- Job Type Full Time
- Qualification BA/BSc/HND , MBA/MSc/MA
- Experience 3 – 5 years
- Location Lagos
- Job Field Sales / Marketing / Retail / Business Development 
About the Job
- As the Growth and Sales Lead, you will play a key role in driving the platform’s expansion and revenue growth.
- Reporting to the Chief Operating Officer (COO), you will lead sales and marketing initiatives to grow our user base, optimize customer retention, and position the organization as a leader in the online education industry.
- This role offers an exciting opportunity to make a significant impact in a dynamic and flexible work environment.
Key Responsibilities
Sales Strategy & Leadership:
- Develop and execute a revenue-focused sales strategy with clear targets and KPIs.
- Build and manage a high-performing sales team, providing training, coaching, and mentorship.
- Identify and pursue new market opportunities, customer segments, and strategic partnerships.
- Collaborate with product, marketing, and customer support teams to align sales strategies with organizational goals.
Marketing & User Acquisition:
- Design and implement data-driven marketing campaigns to attract, engage, and retain users.
- Manage and optimize marketing channels, including paid ads, email campaigns, social media, and content marketing.
- Lead user acquisition initiatives such as referral programs, influencer collaborations, and affiliate partnerships.
- Collaborate with the content team to develop impactful marketing materials.
Customer Relationship Management (CRM):
- Build and maintain strong relationships with customers, ensuring their needs are met.
- Collect and analyze feedback to identify areas for product innovation and improvement.
- Implement retention strategies to reduce churn and maximize customer lifetime value.
Analytics & Reporting
- Track, analyze, and report on sales and marketing performance, providing actionable insights.
- Monitor competitors and industry trends to identify growth opportunities.
- Provide regular updates and recommendations to the management team.
Key Requirements
- Bachelor’s Degree in Marketing, Business Administration or a related field; a Master’s degree is a plus.
- 3 – 5 years proven experience in sales and marketing leadership, ideally in online education or e-learning.
- Demonstrated success in achieving and surpassing sales targets.
- Proficiency in sales and marketing tools, including CRM platforms and analytics software (e.g., Google Analytics).
- Exceptional communication and interpersonal skills, with a talent for leading and collaborating with diverse teams.
- Analytical mindset with a strong understanding of marketing KPIs and performance metrics.
- Creative problem-solving skills and a passion for driving growth.
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Method of Application
Description
- The Managing Director/CEO will be at the helm of the bank’s strategic leadership, responsible for shaping the institution’s long-term growth trajectory.
- The successful candidate will drive financial performance through meticulous credit risk management, effective loan disbursement strategies, and robust operational frameworks.
Responsibilities
- Strategic Planning & Execution: Develop and implement the bank’s long-term vision, ensuring alignment with shareholder expectations and market needs.
- Credit Management: Oversee credit policies, ensuring prudent risk analysis,
- creditworthiness assessments, and the integrity of the bank’s loan disbursement process.
- Financial Performance: Lead initiatives to optimize financial performance by driving loan growth, managing non-performing loans (NPLs), and ensuring consistent revenue generation.
- Stakeholder Engagement: Represent the bank at high-level forums, engage with regulatory bodies, and strengthen relationships with investors and strategic partners.
- Operational Oversight: Ensure the bank’s day-to-day operations run smoothly, balancing efficiency with service excellence.
- Leadership Development: Cultivate a culture of accountability, performance, and growth by mentoring senior leaders and fostering talent development across the organization.
- Risk & Compliance: Ensure the bank adheres to all regulatory requirements, internal controls, and governance standards.
Qualifications
- Education: Bachelor’s Degree in Finance, Banking, Economics, or related discipline. An MBA, CFA, or relevant postgraduate qualification is highly desirable.
- Experience: Minimum of 12 years of progressive leadership experience in banking, with at least 7 years in a senior executive role within the microfinance or broader financial services sector.
- Expertise in Risk Management: Proven track record in credit risk assessment, loan portfolio management, and loss mitigation strategies.
- Strategic Leadership: Demonstrated ability to drive growth through strategic planning, business development, and financial management.
- Regulatory Knowledge: Deep understanding of regulatory requirements governing microfinance banking operations and financial services.
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