Digital Marketing Assistant
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 2 – 3 years
- Location Lagos
- City Yaba
- Job Field Media / Advertising / Branding 
Key Responsibilities
- Content Creation: Create SEO-optimized content for social media, blogs, and email campaigns to promote Friska products.
- Website Management: Update and maintain the WordPress website, ensuring it is functional and user-friendly.
- SEO Optimization: Conduct keyword research, optimize web pages, and implement SEO strategies to increase visibility.
- Paid Advertising: Set up, monitor, and optimize paid ad campaigns on Google, Facebook, and Instagram.
- Email Marketing: Assist in planning, creating, and executing email campaigns with list segmentation and performance tracking.
- Social Media Management: Schedule posts, monitor engagement, and respond to comments to grow Friska’s online community.
- Performance Analysis: Track key metrics like traffic, conversions, and ad performance, providing actionable reports.
Requirements
- Candidates should possess a Bachelor’s Degree qualification with 2 – 3 years work experience.
- Proven experience with SEO tools (Google Analytics, Search Console, SEMrush, etc.).
- Proficiency in WordPress and familiarity with website management.
- Experience running paid ads on Google, Facebook, and Instagram.
- Strong content creation skills for digital platforms.
- Basic video and graphics editing skills
- Excellent analytical, communication, and organizational skills.
- Ability to work independently and meet deadlines.
- Prior experience in digital marketing or a related field is an advantage.
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Method of Application
Responsibilities
- Work with team members on the call floor to meet sales and performance goals
- Maintain detailed records of outgoing and ingoing calls as well as follow up information and outcomes
- Meet or exceed projected weekly and monthly sales goals
- Intercept and respond to customer complaints or concerns with products and seek to resolve the problem while adhering to company policy
- Accurately document the customer’s personal information including phone number, address and other order information
- Persuasively engage the customer in conversation to explain how the item will add value to their lives and meet their needs
- Ask relevant leading questions to understand the customer’s needs and recommend the best product or service for their purposes
- Follow prepared sales script to provide accurate information about a products price, features and benefits.
Requirements
- Candidates should possess a Bachelor’s Degree with 2 – 3 years experience.