Jobs at LOPTERRA – Hiring Now

Position Overview

• As a Digital Marketing Manager, you will be responsible for managing our digital assets, driving sales, and implementing promotional strategies across various digital platforms.
• You will play a crucial role in shaping our brand’s online presence, optimizing campaigns for maximum ROI, and fostering engagement with our target audience.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies, create and curate engaging content for our website, social media channels, email campaigns, and other digital platforms, to increase brand awareness, drive traffic, and generate sales
• Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram, and other relevant channels; Monitor key performance metrics and analytics to track the effectiveness of campaigns, and identify areas for improvement
• Create and curate engaging social media content for our website, social media channels, email campaigns, and other digital platforms.
• Monitor kep performance metrics and analytics to track the effectiveness of campaigns
• Identify areas of improvement and optimize performance.
• Collaborate with cross-functional teams including creative, product, and sales to ensure alignment and consistency across all digital touchpoints.
• Stay informed about industry trends, emerging technologies, and best practices in digital marketing, and leverage this knowledge to drive innovation and growth.
• Conduct market research and competitor analysis to identify opportunities and develop strategies to maintain a competitive edge.
• Oversee the management of our website, including SEO optimization, user experience enhancements, and content management.
• Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives as needed.

Qualifications

• 2 years of cognate experience with proven track record of success in managing digital advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram, etc.
• In-depth knowledge of digital marketing channels, strategies, and best practices.
• Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
• Excellent written and verbal communication skills, with the ability to create compelling content for digital platforms.
• Creative thinking and problem-solving skills, with a passion for innovation and continuous improvement.
• Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
• Experience with e-commerce platforms and an understanding of online consumer behavior are a plus.

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Job Description

• The Telesales Officer will engage with potential and existing customers, understand their needs, provide product information, and guide them through the sales process. The goal is to consistently meet or exceed sales targets while ensuring customer satisfaction.
• The Telesales Officer will play a critical role in driving the growth of the company’s renewable energy products by generating sales via phone calls, emails, and digital channels

Responsibilities

• Lead Generation & Cold Calling: Identify and qualify prospects based on interest in renewable energy solutions.
• Telesales: Make outbound prospecting calls to potential or existing customers to inform them about a product or service using scripts
• Customer Engagement: Engage potential customers in meaningful conversations educate and respond to their enquiries to understand their energy needs.
• Follow up on customer leads and ensure all questions and concerns are addressed in a timely manner.
• CRM Management: Maintain accurate records of all sales interactions and transactions in the CRM system.
• Collaboration with other Teams: Work closely with the sales and marketing teams to align efforts and maximize sales opportunities and provide feedback on customer interactions, preferences, and market trends to inform marketing and product development strategies.
• Product Knowledge: Stay up-to-date with the company’s renewable energy product portfolio, features, benefits, and competitive advantages.
• Customer Relationship Management: Build and maintain strong relationships with potential and existing customer
• Reporting: Prepare and submit daily, weekly, and monthly sales reports to the Sales Manager, provide insights and suggestions for improving telesales processes and customer engagement.
• Set up appointments: Schedule meeting with prospective clients for sales team.

Requirements

• Minimum of an HND/BSc. in Communications or Business Administration or other related fields.
• At least 1 year of cognate experience as a call center or telesales personel
• Excellent in spoken and written English
• Teachable and curious
• Problem solver, organized and self-starting
• Excellent listening and people management communication, negotiation skills
• Experience using Microsoft Office (Excel, PowerPoint, and Word)
• Experience using virtual meeting platforms such as Zoom & Google Meeting

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